The macroeconomic context of businesses and markets, some important and relevant economic values (global demand, consumption, investments')
Economic analysis of business and markets-Fundamentals of economic sciences.
Perfect competition model: assumptions, properties, and use as a limit case.
Monopoly theory: assumptions, price discrimination, monopoly as a limit case, regulation of monopolies
Oligopolies: Assumptions, multiple models of oligopolistic competition, comparison of the price mechanisms with those of monopolies and of markets in perfect competition, product differentiation and cartels
Investment choices, formal analysis of cash flows
Basic accountancy notions
Critical presentation of the different methods to evaluate investments. Introduction to the uncertainty issues.
Cost analysis: The various notions of cost: marginal, average, cost, cost, direct and allocated, short term vs long term and cost of capital.
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